Shipping and display container foldable into display trays with anti-tip features

ABSTRACT

A shipping and display container convertible into a display configuration comprises a plurality of primary packages contained therein. The container comprises a bottom wall having one score line formed therein. Two side walls wherein each of which is foldably joined from the bottom wall. One of the side walls includes a pair of diagonal corner walls each of which foldably extend from lateral edge thereof The diagonal corner walls are configured to prevent the plurality of primary packages from tipping forward when the container is in the display position. A top wall is foldably joined from one of the side wall. 
     Two opposed end walls each of which is formed from a plurality of flaps foldably extend from the bottom, side, and top walls in an overlapped relationship with one another. A perforated section is defined by two perforated lines of weakness wherein upon removal of the perforated section and folding container along the score line, the shipping and display container is converted into two display trays.

FIELD OF THE INVENTION

This invention relates generally to containers for shipping and displayproducts at points of sale. More particularly, the invention is ashipping and display container foldable into side-by-side display trayswith anti-tip features at the point of sale.

BACKGROUND OF THE INVENTION

It is common practice to load a quantity of individual packages ofconsumer products into corrugated paperboard shipping containers forbulk shipment of the packages to a point of sale. At the point of salethe individual packages are removed from the shipping container andplaced on a shelf for display and sale to the consumer.

In many instances, especially in the so-called big box stores or clubstores, the product packages are left in the shipping container whichthen also serves to support and display the packages for sale. If theshipping container is a conventional container the retailer must cutaway a portion of the container in order to expose the product packagesand provide access to them by the consumer. In order to provide a moreattractive display and facilitate ease of use by the retailer,combination shipping and display containers have been developed whichhave sections that may be removed along weakened lines to expose theproduct packages and provide access to them.

Some conventional shipping and display containers require multiplepieces of corrugated material in their construction and/or are noteasily produced on standard box plant converting equipment. Conventionaldesigns also may not provide a container that retains its integrityduring shipping and handling, and/or the retailer may be required to usea knife to open the shipping container to convert it to a displayconfiguration. Additionally, removal of a section of conventionalshipping and display containers frequently leaves a jagged edge that isunattractive.

Of additional concern with conventional shipping and display containersis their inability to ship bagged, pouched or carded products in a flator horizontal position and then display them at the point of sale in anupright position. When displayed upright, the pouched or carded productshave a small footprint and cannot stand without support, and therefore,for proper display in the retail market it is important to present theproduct in an upright position with minimal restrictions so that theconsumers can easily see and access the product. Prior shipping anddisplay containers do not provide a way to control the presentation ofthe primary packages and it is generally common for the primary packagesto tip forward when the first few packages or carton are removed.Tipping forward reduces the display effect and can negatively impactsales. Previous solutions to such problems have used multiple pieces orcomplex folding structures to ensure upright presentation of theproduct.

Accordingly, it would be desirable to have a shipping and displaycontainer that uses only a single piece of corrugated material in itsconstruction, that can be easily produced on standard box plantconverting equipment, that retains its integrity during shipping andhandling, that does not require the use of a knife or other tool toconvert it from a shipping to a display configuration, that leaves aclean smooth edge when opened, and that enables the product packages tobe loaded into the container and shipped in a horizontal position anddisplayed in an upright position when the container is opened at thepoint of sale.

SUMMARY OF THE INVENTION

The present invention is directed to shipping and display container thatcontains therein a plurality of primary packages or cartons for sale byretailers. When the plurality of primary packages are in the displayposition, the shipping and display container is configured in a mannerthat causes the primary packages to lean back toward the back of thecontainer for a preferred presentation position. In the presentinvention, each primary package is arranged on its side in two rows. Forexample, for a twelve primary packages or cartons, there are two rows ofsix cartons on their sides with the tops of one row facing the tops ofthe other row. This arrangement allows the primary packages or cartonsto end up upright when the packages or cartons are ready for display.The shipping and display container requires a single piece blank made ofcorrugated material in its construction and can be produced on standardbox plant converting equipment. The shipping and display containerretains its integrity during shipping and handling and does not requirethe use of a knife or other tool to convert it from a shippingconfiguration to a display configuration. The unassembled blank hasmajor and minor flaps on each end. One minor flap on each end has extrascore lines which permits the minor flap to be folded to create adiagonal corner inside the container. This diagonal corner effectivelyreduces the available space for the primary packages and by increasingthe size of the container to compensate for the reduction of the space,the two rows of primary packages are accommodated in a chevronconfiguration. It should be noted that this arrangement has anadditional advantage of utilizing all the primary packages so as toprovide stacking strength and thereby reducing the strength requirementsfrom the shipping and display container. Moreover, the diagonal cornerwith its extra score lines further increases the stacking strength.

When the shipping and display container is at the retail outlet or clubstore, a perforated section of the container is removed. The perforatedsection of the container is defined by a tear out panel and a removablewindow panel. The container is then broken backward on a score line inthe bottom panel. This places the primary packages in an uprightposition in two joined display trays. The two joined trays have an openface which is determined by the shape of the perforated section. Theshape of this perforated section can be altered in design to providemore or less exposure of the primary packages facing. The diagonalcorners end up at the bottom rear of each tray and effectively force thebottom of the primary packages toward the front of the shipping anddisplay container. The removal of the perforated panel reduces theheight of the back panel of each tray. This causes the top of theprimary packages to lean back or recline in a preferred displayposition.

For automatic, machine, assembly, a flat blank for making the shippingand display container comprises of four panels, and a glue flap. At eachend of the blank there are major flaps which fully overlap each otherwhen folded, and minor flaps. One minor flap on each end has an extrascore and an offset score that allow the flap to form a diagonal cornerprotruding into the interior space of the container. The blank has aperforated section that can be removed at the point of sale to preparethe primary packages for display. There is a perforated score line inthe bottom panel that is used to break the container into two displaytrays. When left adjoined, these trays are displayed in a side by sideposition. The perforated score line provides the user with the option ofbreaking the trays apart for a front to back single facing arrangement.This arrangement is often preferred by the retailer so they can have afront pack that is shopped while back pack is held in reserve.

One alternative embodiment would be to provide a very similar blank as ajoined container. Another variation of embodiment would be to providethe same function in a container that had self locking features such astucks or locking tabs.

Accordingly, one aspect of the present invention is directed to ashipping and display container having a plurality of primary packagescontained therein. The shipping and display container is convertibleinto a display configuration at the point of sale and comprises a bottomwall having at least one score line formed on a midsection of the bottomwall. The bottom wall includes a width, two respective longitudinaledges, and two respective lateral edges. Two opposed side walls, areprovided, each of which is foldably joined from the respectivelongitudinal edge of the bottom wall. One of the opposed side wallsincludes a pair of diagonal corner walls each of which foldably extendsfrom respective lateral edge thereof Each of the diagonal corner wallsis configured to prevent the plurality of primary packages from tippingforward when the container is in the display configuration. A top wallis foldably joined from one of the respective longitudinal edge of theside wall. The top wall further includes a glue flap foldably extendfrom longitudinal edge thereof Two opposed end walls are formed from aplurality of flaps foldably extending from the bottom wall, side walls,and top walls in an overlapped relationship with one another. Theplurality of flaps is defined by respective pair of first, second,third, and fourth flaps. The first pair of the flaps foldably extendfrom respective diagonal corner walls, the second pair of the flapsfoldably extend from the respective lateral edge of the side wall, thethird pair of the flaps foldably extend from the respective lateral edgeof the bottom wall, and the fourth pair of the flaps foldably extendfrom the respective lateral edge of the top wall.

A perforated section is defined by two perforated lines of weakness thatare formed across respective widths of the top wall and side walls. Theperforated section includes a tear out panel and a tear out window panelwhich the tear out window panel includes an access hole used to removethe perforated section by a retailer. The tear out panel includes a tabthat extends from free edge thereof Upon removal of the perforatedsection and folding the shipping and display container along the atleast one score line, the shipping and display container is convertedinto two display trays. The two display trays are separated along the atleast one score line.

Another aspect of the present invention is directed to a shipping anddisplay container convertible into two display trays at the point ofsale. Each of the display trays comprises a plurality of primarypackages contained therein and comprises a base, a back wall, twoopposed side walls and an L-shaped front wall foldably joined to oneanother. A diagonal wall configured to be foldably joined between thebase, back wall, and two opposed side walls wherein the diagonal wallcauses bottoms of the plurality of primary packages lean toward theL-shaped front wall to thereby prevent the plurality of primary packagesfrom tipping forward toward the L-shaped front wall.

BRIEF DESCRIPTION OF THE DRAWINGS

The foregoing, as well as other objects and advantages of the invention,will become apparent from the following detailed description when takenin conjunction with the accompanying drawings, wherein like referencecharacters designate like parts throughout the several views, andwherein:

FIG. 1 is a front top perspective view of a shipping and displaycontainer contains therein a plurality of primary packages according tothe invention, shown in its partially open shipping configuration.

FIG. 2 is a top perspective view of the shipping and display containerof the invention shown in its shipping configuration.

FIG. 3 is a top perspective view of the shipping and display containershowing the container of the invention in the process of being opened.

FIG. 4 is a top perspective view of the shipping and display containershowing the perforated section of the container is removed to expose theprimary packages contain therein.

FIG. 5 is a top perspective view of the container in FIG. 4 illustratingthe manner in which the shipping container is convertible into aside-by-side display trays with an anti-tip features.

FIG. 6 is a top perspective view of the container in FIG. 5 showing theside-by-side display trays in their operative position.

FIG. 7 is a sectional view of a portion of the side-by-side displaytrays taken along line 7-7. FIG. 8 is a plan view of the blank used inmaking the shipping and display container of the invention.

DETAILED DESCRIPTION OF THE INVENTION

While this invention is susceptible of embodiment in many differentforms, there is shown in the drawings and will herein be described indetail preferred embodiments of the invention with the understandingthat the present disclosure is to be considered as an exemplification ofthe principles of the invention and is not intended to limit the broadaspect of the invention to the embodiments illustrated. In the presentinvention the use of prime character in the numeral references in thedrawings directed to the different embodiment indicate that thoseelements are either the same or at least function the same. In addition,the phrase “Anti-tip feature” generally means that due to the structureof the shipping and display container, the shipping and displaycontainer when converted to tow display trays, each of the display traysis configured in a manner that causes the primary packages to lean backtoward the back of the tray for a preferred presentation position.

FIGS. 1 and 2 is a top perspective view of a shipping and displaycontainer 10 that contains therein a plurality of primary packages P inaccordance with the preferred embodiment of the invention. The shippingand display container 10 comprises a bottom wall 12, top wall 14,opposite parallel side walls 16, 18, and opposite parallel end walls 20,22. The respective end walls 20, 22 are formed from a plurality of flapsfoldably extend from the bottom, top, and side walls. Two diagonalcorner walls 24 a, 24 b are foldably joined from lateral side of theside wall 16 and they are defined by fold lines 26 a, 26 b. The sidewall 16 further includes a respective first flaps 28 a, 28 b thatfoldably extend from respective diagonal corner walls 24 a, 24 b and aredefined by respective fold lines 30 a, and 30 b. The side wall 18includes a respective second flaps 36 a, 36 b that foldably extend fromthe respective lateral edge of the side wall 18. The bottom wall 12includes a respective third flaps 38 a, 38 b that foldably extend fromthe respective lateral edge of the bottom wall 12. A pair of parallelscore lines 40 are formed in the mid section of the bottom wall 12 whichis used to convert the shipping and display container 10 into aside-by-side display trays (either joined trays or separated trays) aswill be discussed in greater detail hereinafter. The top wall 14includes a respective fourth flaps 42 a, 42 b that foldably extend fromthe respective lateral edges thereof and a glue flap 44 foldably extendfrom the longitudinal edge of the top wall 14. It should be noted thatwhen the respective first, second, third, and fourth flaps 28 a, 28 b,36 a, 36 b, 38 a, 38 b, 42 a, 42 b are in overlapped relationship withone another, they form the respective end walls 20, 22. For example, therespective first, second, third and fourth flaps 28 a, 36 a, 38 a, 42 aform the end wall 20 and the respective first, second, third, and fourthflaps 28 b, 36 b, 38 b, 42 b form the end wall 22. The perforatedsection of the shipping and display container 10 is defined by twoperforated lines of weakness 32 a, 32 b that are formed on the top wall14 and side walls 16, 18 as depicted in FIG. 2. The perforated sectionincludes a tear out panel 46 and a tear out window panel 48. The tearout panel 46 and the tear out window panel 48 are defined by the twoperforated lines of weakness 32 a, 32 b that extend across side wall 16,the top wall 14, and side wall 18. The tear out window panel 48 includesan access hole 34 used to remove the perforated section by a retailer.After the primary packages P are loaded into the container 10, thecontainer is then shipped in the orientation shown in FIG. 2. In thepresent invention, the primary packages P are arranged on its side intwo rows. For example, for a ten or twelve primary packages P, there aretwo rows of five or six cartons on their sides with the tops of one rowfacing the tops of the other row. This is an important arrangement thatallows the primary packages P to end up upright when the packages P areprepared for display. The respective diagonal corner 24 a, 24 beffectively reduces the available space for the primary packages P andby increasing the size of the shipping and display container 10 tocompensate for the reduction of the space; the two rows of primarypackages P are accommodated in a chevron configuration as seen best inFIGS. 1, 4, and 7. It should be noted that this arrangement has anadditional advantage of utilizing all the primary packages P so as toprovide stacking strength and thereby reducing the strength requirementsfrom the shipping and display container 10.

Referring to FIGS. 3-7, at the point of sale, a retailer inserts afinger into the access hole 34 in the side wall 16 and pulls outwardlyto break the lines of perforations 32 a, 32 b. This enables theperforated section that includes tear out panel 46 and the tear outwindow panel 48 to be removed from the container as seen best in FIGS. 3and 4. Thus, the retailer is left with the two rows of primary packagesP nested in the container. It should be noted that the contour of thelines of perforations 32 a, 32 b are formed such that the shippingconfiguration of the container can be easily converted into a displayconfiguration. For example, the tear out panel 46 includes a tab 47 thatformed in proximity of the score lines 40. In the preferred embodiment,when the tear out panel 46 is removed, the tab 47 leaves a firstU-shaped foot print 49 on the side wall 18 which significantly assist inconverting the shipping configuration of the container into a displayconfiguration. Similarly, when the tear out window panel 48 is removed,a second U-shaped foot print 52 is formed which significantly assist inconverting the shipping configuration of the container into a displayconfiguration. Then, the container 10 is folded outwardly along the pairof parallel score lines 40 to convert the shipping container 10 into aside-by side display trays T1 and T2. This places the primary packages Pin an upright position in two joined display trays. The two joineddisplay trays T1 and T2 have an open face which is determined by theshape or contour of the perforated section. As one of the ordinaryskilled in the art would appreciate, the shape or contour of thisperforated section can be altered to provide more or less exposure ofthe primary packages P facing. The perforated score line 40 provides theuser with the option of breaking the display trays T1 and T2 apart for afront to back single facing arrangement. This arrangement is oftenpreferred by the retailer so they can have a front pack that is shoppedwhile back pack is held in reserve. Each of the display trays T1 and T2has a respective base 20′, 22′ formed from the respective first, second,third, and fourth flaps 28 a, 28 b, 36 a, 36 b, 38 a, 38 b, 42 a, 42 bthat in shipping configuration these flaps formed the respective endwalls 20, 22. For example, flaps 28 a, 36 a, 38 a, and 42 a forms thebase 20′ for display tray T1 and flaps 28 b, 36 a, 38 a, and 42 a formsthe base 22′ for display tray T2. Similarly, the respective tapered sidewalls 14′of each respective trays T1 and T2 is formed from the top wall14 when folded along the score lines 40. In addition, each of therespective display trays T1 and T2 has respective side walls 12′ thatare formed from the bottom wall 12 before they are folded along thescore lines 40. Furthermore, each of the respective display trays T1 andT2 has respective back walls 16′ that are formed from the side wall 16after they are folded along the score lines 40. The L-shaped front wall18′ of the each display trays T1 and T2 is formed from the side wall 18after the tear out panel 46 is removed. Each of the diagonal cornerwalls 24 a′, 24 b′ ends up at the bottom rear of each respective displaytrays T1 and T2 and effectively force the bottom of the primary packagesP toward the front of the respective display trays T1 and T2 as seenbest in FIG. 7. The removal of the tear out panel 46 and the tear outwindow panel 48 reduce the height of the back panel 16′ of each displaytrays. This causes the top of the primary packages P to lean back orrecline in a preferred display position.

A blank B for making the shipping and display container 10 is shown inFIG. 8. The blank B is substantially flat symmetrical with respect toits longitudinal axis thereof The blank B is preferably an integralpiece of a material such as continuous sheet of conventional corrugatedpaperboard. The blank B is cut along its outer margins to form itsspecific shape. The blank B is divided into bottom wall panel 12′, sidewall panels 16′, 18′ and top wall panel 14′ by three transverse parallelfold lines 50, 52, and 54. The blank B is further divided by twosubstantially longitudinal parallel fold lines 56, 58. The pair ofparallel score lines 40′ are formed on the bottom wall panel 12′ whichare used as fold lines 40′ when converting the shipping container 10into the side-by side display trays T1 and T2. The bottom wall panel 12′includes the respective third flaps 38 a′, 38 b′ that foldably extendfrom the respective lateral edge of the bottom wall panel 12. The sidewall panel 16′ includes the tear out window panel 48′ that is defined bythe two perforated lines of weakness 32 a, 32 b. Moreover, the side wallpanel 16′ includes respective diagonal corner panels 24 a′, 24 b′ thatare defined by respective fold lines 26 a′, 30 a′and 26 b′, 30 b′. Theside wall panel 16′ further includes a respective first flaps 28 a′, 28b′ that foldably extend from respective diagonal corner walls 24 a′, 24b′ and are defined by respective fold lines 30 a, and 30 b. The sidewall panel 18′ includes a respective second flaps 36 a′, 36 b′ thatfoldably extend from the respective lateral edge of the side wall panel18′ and are defined by respective fold lines 56 a, 56 b. The top wallpanel 14′ includes a respective fourth flaps 42 a′, 42 b′ that foldablyextend from the respective lateral edges and are defined by respectivefold lines 58 a′, 58 b′. A glue flap panel 44′ foldably extends from thelongitudinal edge of the top wall 14 and is defined by fold line 60. Theside wall 16 further includes the access hole cut out 34′ on one of thelongitudinal edges that forms the access hole when the blank B is fullyconstructed. Although the blank B is characterized as having side wallpanels and end wall panels, but one of the ordinary skilled in the artwould appreciate that the end wall panels can be defined as side wallpanels as well and the characterization of the side wall panels and endwall panels have no effect on the function or utility of the blank 10.

Referring to FIGS. 1-6, manual set-up of the shipping and displaycontainer 10 is easily accomplished. However, one of ordinary skill inthe art would appreciate that generally a folding machine alternativelyperforms the forming operations. The blank B is laid horizontally sothat the side wall panels 16′ and 18′ are folded upright along therespective fold lines 50 and 54. The respective side wall panels 16′,18′ forms a right angle with respect to the bottom panel 12′. Next,respective second flaps 36 a′, 36 b′are folded toward the bottom wallpanel 12′ at right angles along the fold lines 56 a and 56 b,respectively. Next, the diagonal corner panels 24 a′, 24 b′ and therespective first flaps 28 a′, 28 b′ are folded toward the bottom wallpanel 12′. The respective diagonal corner panels 24 a′, 24 b′ forms anobtuse-angled with respect to the bottom wall panel 12′. Next, therespective second flaps 36 a′, 36 b′ are folded upright along therespective fold lines 56 a, 56 b and glued to the respective first flaps28 a′, 28 b′ and respective second flaps 36 a′, 36 b′. Finally, theprimary packages P are loaded into the interior space of the shippingand display container 10 and then the top wall panel 14 folds overinterior space and the respective fourth flaps 42 a′, 42 b′ and the glueflap 44 are glued to the side wall panels 16′, and the respective endwalls 20, 22. The loaded and closed shipping and display container 10 isthen shipped in the orientation shown in FIG. 2. Other alternativeembodiment would be to provide a very similar blank B as a joinedcontainer. Another variation of embodiment would be to provide the samefunction in a container that had self locking features such as tucks orlocking tabs.

In use, When the shipping and display container 10 is at the retailoutlet or club store, the perforated section of the container isremoved. The perforated section of the container is defined by a tearout panel 46 and a tear out window panel 48. The container 10 is thenbroken backward on a score line 40 in the bottom panel 12. This placesthe primary packages P in an upright position in two joined displaytrays T1, T2. The two joined display trays T1, T2 have an open facewhich is determined by the shape of the perforated section. As one ofthe ordinary skilled in the art would appreciate, the shape or contourof this perforated section can be altered to provide more or lessexposure of the primary packages P to be displayed. The diagonal cornerspanels 24 a, 24 b end up at the bottom rear of each display tray T1, T2and effectively force the bottom of the primary packages toward thefront of the container. The removal of the tear out panel 46 and thetear out window panel 48 reduce the height of the back panel 18 of eachdisplay tray T1 and T2. This causes the top of the primary packages P tolean back or recline in a preferred display position.

While particular embodiments of the invention have been illustrated anddescribed in detail herein, it should be understood that various changesand modifications may be made in the invention without departing fromthe spirit and intent of the invention as defined by the appendedclaims.

1. A shipping and display container having a plurality of primarypackages contained therein, the shipping and display containerconvertible into a display configuration at the point of sale,comprising: a bottom wall having at least one score line formed therein,the bottom wall includes a width, two respective longitudinal edges, andtwo respective lateral edges; two opposed side walls each of which beingfoldably joined from the respective longitudinal edge of the bottomwall, only one of the two opposed side walls includes a pair of diagonalcorner walls each of which foldably extends from respective lateral edgethereof and wherein each of the diagonal corner walls being configuredto prevent the plurality of primary packages from tipping forward whenthe container being in the display configuration; a top wall beingfoldably joined from one of the two respective longitudinal edge of theside walls; two opposed end walls being formed from a plurality of flapsfoldably extend from the bottom wall, the two opposed side walls, and atop wall in an overlapped relationship with one another; and aperforated section being defined by two perforated lines of weaknessthat are formed across respective widths of the top wall and the twoopposed side walls wherein upon removal of the perforated section andfolding the shipping and display container along the at least one scoreline, the shipping and display container is converted into two displaytrays and wherein each of the two display trays has a back panel formedfrom one of the two side walls when the perforated section is removedand wherein the removal of the perforated section reduces the height ofthe back panel which causes the top of the primary packages to lean backor to recline for display position and wherein each of the two displaytrays has a respective base formed from the respective opposed end wallsdefined by respective first, second, third, and fourth flaps (28 a), (28b), (36 a), (36 b), (38 a), (38 b), (42 a), (42 b).
 2. The shipping anddisplay container of claim 1 wherein the at least one score lineincludes two substantially parallel score lines that are formed on amidsection of the bottom wall.
 3. The shipping and display container ofclaim 1 wherein the plurality of flaps defined by respective pair offirst, second, third, and fourth flaps and wherein the first pair of theflaps foldably extend from respective diagonal corner walls, the secondpair of the flaps foldably extend from the respective lateral edge ofthe side wall, the third pair of the flaps foldably extend from therespective lateral edge of the bottom wall, and the fourth pair of theflaps foldably extend from the respective lateral edge of the top wall.4. The shipping and display container of claim 1 wherein the top wallfurther includes a glue flap foldably extend from longitudinal edgethereof.
 5. The shipping and display container of claim 1 wherein theperforated section includes a tear out panel and a tear out windowpanel.
 6. The shipping and display container of claim 5 wherein the tearout window panel includes an access hole used to remove the perforatedsection by a retailer.
 7. The shipping and display container of claim 5wherein the tear out panel includes a tab that extends from free edgethereof
 8. The shipping and display container of claim 1 wherein the twodisplay trays are separated along the at least one score line. 9.(canceled)
 10. The shipping and display container of claim 1 whereineach of the two display trays has a tapered side wall formed from thetop wall when the perforated section is removed.
 11. (canceled) 12.(canceled)
 13. A shipping and display container having a plurality ofprimary packages contained therein, the shipping and display containerconvertible into a display configuration at the point of sale,comprising: a bottom wall having at least one score line formed on amidsection thereof, the bottom wall includes a width, two respectivelongitudinal edges, and two respective lateral edges; two opposed sidewalls each of which being, foldably joined from the respectivelongitudinal edge of the bottom wall, only one of the two opposed sidewalls includes a pair of diagonal corner walls each of which foldablyextends from respective lateral edge thereof and wherein each of thediagonal corner walls being configured to prevent the plurality ofprimary packages from tipping forward when the container being in thedisplay configuration; a top wall being foldably joined from one of thetwo respective longitudinal edge of the side wall; two opposed end wallsbeing formed from a plurality of flaps foldably extend from the bottomwall, the two opposed side walls, and a top wall in an overlappedrelationship with one another wherein the plurality of flaps defined byrespective pair of first, second, third, and fourth flaps and whereinthe first pair of the flaps foldably extend from respective diagonalcorner walls, the second pair of the flaps foldably extend from therespective lateral edge of the side wall, the third pair of the flapsfoldably extend from the respective lateral edge of the bottom wall, andthe fourth pair of the flaps foldably extend from the respective lateraledge of the top wall; and a perforated section being defined by twoperforated lines of weakness that are formed across respective widths ofthe top wall and the two opposed side walls wherein upon removal of theperforated section and folding the shipping and display container alongthe at least one score line, the shipping and display container isconverted into two display trays and wherein each of the two displaytrays has a back panel formed from one of the two opposed side wallswhen the perforated section is removed and wherein the removal of theperforated section reduces the height of the back panel which causes thetop of the primary packages to lean back or to recline for displayposition and wherein each of the two display trays has a respective baseformed from the respective opposed end walls defined by respectivefirst, second, third, and fourth flaps (28 a), (28 b), (36 a), (36 b),(38 a), (38 b), (42 a), (42 b).
 14. The shipping and display containerof claim 13 wherein the perforated section includes a tear out panelhaving a tab and a tear out window panel.
 15. The shipping and displaycontainer of claim 14 wherein upon removal of the tear out panel, thetab leaves a first U-shaped foot print on one of the side wall whichassist in converting the shipping container into two display trays. 16.The shipping and display container of claim 14 wherein upon removal ofthe tear out window panel, a second U-shaped foot print is formed on theother side wall which assist in converting the shipping container intotwo display trays.
 17. The shipping and display container of claim 13wherein the two display trays are separated along the at least one scoreline.
 18. (canceled)
 19. A blank for making a shipping and displaycontainer convertible into a display configuration at the point of sale,the blank comprising: a bottom wall panel, two side wall panels and topwall panel foldably joined to one another by three transverse parallelfold lines (50, 52, 54), the bottom wall panel includes a respectivethird flaps that foldably extend from a respective lateral edge of thebottom wall panel; a pair of parallel score lines being formed on thebottom wall panel which being used when converting the shipping anddisplay container into the display configuration; one of the two sidewall panels (18′) includes a tear out window panel that is defined bythe two perforated lines of weakness, the other side wall panel (16′)includes respective diagonal corner panels being defined by respectivefold lines (26 a′, 30 a′, 26 b′, 30 b′), wherein only the side wallpanel (16′) has the respective diagonal corner panels, the other sidewall panel (16′) further includes a respective first flaps that foldablyextend from respective diagonal corner walls and being defined byrespective fold lines (30 a, 30 b), one of the two side wall panels(18′) includes a respective second flaps that foldably extend fromrespective lateral edge of the side wall panel (18′) and being definedby respective fold lines (56 a, 56 b), the top wall panel includes arespective fourth flaps that foldably extend from respective lateraledges and being defined by respective fold lines (58 a′, 58 b′), a glueflap panel foldably extends from a longitudinal edge of the top wall andbeing defined by fold line (60), and the other side wall panels (16′)further includes the access hole cut out on one longitudinal edgethereof that forms the access hole when the blank B is fullyconstructed.